First impressions don't wait. Neither should your brand.
• brand identity •
Make those first seconds count with a memorable brand identity that sticks in the mind of your ideal client.
Only silly sausages keep their brand on a leash.
Personality-led visual identities designed to lead the pack.
Whether you’re a business newbie or a seasoned pro who’s outgrown their brand, one thing is true... bland cookie-cutter branding keeps great businesses invisible.
Your brand ID should build trust, keep you memorable, and quietly do the heavy lifting of selling your services when you’re not in the room.
And if it's not - that's costing you opportunities you don't want to miss out on.
Mixed messages? Vanilla visuals? Outdated... everything?
WARNING!
Your brand is having an identity crisis!
You’ve done your time with hodge-podge colour palettes, Fiverr logos, and 2015 fonts. But now you’ve moved on, and your visual identity is stuck in the past. You’re ready for a brand identity that builds relationships and positions you as a bona fide leader in your industry.
That requires more than a pretty logo. It requires a designer who understands your business as deeply as you do.
Knock, Knock!
I’ve found the brand personality you’ve been looking for.
Say goodbye to brand block and let’s…
√ Uncover what makes you unique and where you are heading.
√ Tune into your brand personality and find your distinctive edge.
√ Get crystal-clear on your tone of voice and core message.
√ Create a brand identity that attracts your perfect audience and keeps them coming back..
√ Build a brand system that reflects the quality of your service today and grows with your business tomorrow.
Sniff around - the work speaks for itself.
Happy clients.
They say it best...
This is branding unfiltered, so be bold and let’s get brandin’!
How it works
The process
Step 1.
Sniff each other out.
Head over to the "Get in Touch" page to fill in a short form. If we're a good fit, we'll book your free discovery call - a chance to dig into your business, your current brand status, and figure out exactly how I can help.
Step 2.
Fetch your brief.
You'll complete a branding questionnaire so we can get crystal clear on your brand soul, your goals, and your direction. This is the meaty stuff - the insights that'll help you stand out from the competition and show up with confidence.
Step 3.
I design, you chillax.
Here's where the magic happens. I'll convert our findings into inspiration - crafting a brand identity that captures the essence of your personality, coupled with a message that truly delivers.
Step 4.
That's a wrap.
That's it - signed off and are ready to go! Your brand assets and guidelines are on the way. And this doesn't have to be goodbye. I'm always here when you need me again.
Make your biz the talk of the town.
Unleash your brand potential.
Visual identities for brands with bark!
A done-for-you brand experience designed to take your vision from plan to polished perfection.
These options are for service-based brands ready to invest in a professionally built brand identity - rooted in research, strategy, and a whole load of personality.
You’re not just buying my time; you’re investing in 25 years of experience and expertise. Together, we’ll build a brand system that’s got the legs to grow with your business for the long haul.
No fluff. No playing it safe. Just a brand with a bold bark.
Already know you need a full rebrand? Jump straight to The Short Stretch or The Full Stretch below.
The Scent Check
I’ll perform a "nose-to-tail" audit of your visuals and messaging to identify what's working and what’s holding you back.
There's no corporate jargon - just a clear, no-nonsense action plan to help you find your bark and align your visuals with your vision and start turning heads for all the right reasons.
Investment: £350
Psst: If you go on to book The Short Stretch or The Full Stretch within 30 days, the cost of your Scent Check comes off the top.
The Scent Check includes...
The Anti-Bland Workbook: Before we meet, you’ll dig into the details to help me uncover your brand’s true personality, style, and long-term goals.
The Design & Message Audit: I’ll look at your brand ID, social graphics, and website to see where you’re barking up the right tree - and where you’re just creating noise.
The Action Plan: No fluff, just a clear, step-by-step roadmap to bring your visuals back into alignment with your vision. You'll walk away with a clear, prioritised roadmap - knowing exactly what to fix, what to ditch, and what to double down on.
The Strategy Huddle: We’ll wrap things up with a 30-minute Zoom call. I’ll walk you through the findings, skip the jargon, and answer your questions so you’re ready to hit the ground with confidence.
The Pace: Results delivered within 5–7 working days of your workbook completion.
The pace of our journey depends on your 'fetch' speed! Timelines start once your Anti-Bland Workbook is in my paws, and rely on timely feedback at each stage.
Book your free, no-pressure discovery call.
The Short Stretch
For businesses that need to get the brand foundations right - without the complexity of a full rebrand. The essentials, done brilliantly.
You’ve got the skills and the drive, but your current visuals aren't telling the same story. The Short Stretch is designed to close that gap. We’ll strip away the "just getting by" look and replace it with a professional brand foundation that makes you look credible and established.
It’s about getting the essentials right - logo, palette, and type - to create a consistent presence that helps you get off the porch and into the market with confidence. You don't need everything at once. You need the right foundation - built properly, so your brand has room to grow.
No more blending in. Start showing up with bark.
Investment: £1250
Psst: If you upgrade to The Full Stretch within 60 days, the cost of your Short Stretch is credited toward your investment.
Book your free, no-pressure discovery call.
The Short Stretch includes...
The Anti-Bland Workbook: This discovery tool will help you unleash your brand and find your bark before we even pick up a pencil.
The Strategy Huddle: Once you’ve completed your workbook, we’ll get together for a deep-dive session. This is where I ask the meaty questions, and ensure we’re both perfectly aligned before I start the creative "dig."
Deep-Dive Concepting: No "off-the-shelf" ideas here. I explore the unique vibe of your business to develop a concept that is 100% you.
The Logo Suite: A primary logo (the main character), a secondary logo (the sidekick), and a favicon (the "paw print" for your browser tabs).
Coat & Character: A bespoke colour palette and font pairings that give your brand a distinctive, professional personality.
Fine-Tuning (2 Rounds): We don't stop until it’s right. Two rounds of revisions to ensure your brand bark is pitch-perfect.
Nose-to-Tail Deliverables: All the file formats you’ll ever need for print and digital, organised in a folder so you're never hunting for the right file again.
The Pace: A focused 2–3 week sprint from our Strategy Huddle to your final files.
The pace of our journey depends on your 'fetch' speed! Timelines start once your Anti-Bland Workbook is in my paws, and rely on timely feedback at each stage.
The Full Stretch
For established service-based businesses who've outgrown their brand and are ready to build something that genuinely leads the pack.
You’ve reached a level of success that your current branding just can’t keep up with. The Full Stretch is for the service-provider who needs more than a facelift; you need a clear, cohesive brand system that will future-proof your business and support growth.
I help you create total alignment between who you are, what you offer, and how you show up. Together, we’ll build a visual language where every touchpoint connects and makes sense, ensuring your brand isn’t just seen, but instantly recognised.
Let's build a brand with bark.
Investment: £3500
Book your free, no-pressure discovery call.
The Full Stretch includes...
The Anti-Bland Workbook: This discovery tool will help you unleash your brand and find your bark before we even pick up a pencil.
The Strategy Huddle: Once you’ve completed your workbook, we’ll get together for a deep-dive session. This is where I ask the meaty questions, and ensure we’re both perfectly aligned before I start the creative "dig."
The Territory Scout: Before we build, I spend time sniffing out the competition to find exactly where they’re playing it safe. This research ensures your brand doesn't just blend in - it leads the pack.
Deep-Dive Concepting: No "off-the-shelf" ideas here. I explore the unique vibe of your business to develop a concept that is 100% you.
The Logo Suite: A primary logo (the main character), a secondary logo (the sidekick), and a favicon (the "paw print" for your browser tabs).
Coat & Character: A bespoke colour palette and font pairings that give your brand a distinctive, professional personality.
Custom Visual Treats: Unique design elements (patterns, textures, or icons) that add that extra layer of "polished perfection" to your brand.
Marking Your Territory: Custom social media banners and a template pack so you can show up consistently and boldly across your socials.
Fine-Tuning (4 Rounds): We don't stop until it’s right. Four rounds of revisions to ensure your brand bark is pitch-perfect.
The Brand Style Guide: Your "Pedigree Handbook" - a clear guide on how to use your new assets so your brand stays on track as you grow.
Nose-to-Tail Deliverables: All the file formats you’ll ever need for print and digital, organised and ready to go.
The Pace: A deep-dive 4–6 week transformation. We take the time to ensure your brand has the legs for the long haul.
The pace of our journey depends on your 'fetch' speed! Timelines start once your Anti-Bland Workbook is in my paws, and rely on timely feedback at each stage.
The Creative Treats
Small extras for a bigger bark.
A brand only works if it’s used consistently, and these add-ons are designed to bridge the gap between having a brand and using it to grow.
These “treats” remove the friction of DIY-ing your day-to-day visuals, saving you time and ensuring you don't dilute your authority. It’s about building a seamless brand experience where every single interaction reinforces your bold bark and professional pedigree.
Book your free, no-pressure discovery call.
Some of the Creative Treats...
The Social Snap: A set of custom-branded social media templates (Canva or static) so you can mark your territory consistently across the grid.
The Paper Trail: Professional print design - think stationery, leaflets, brochures that feel as good as they look.
The Digital Lead: LinkedIn banner and profile assets to ensure your business looks the part.
The Extra Bark: Need more time to tweak? Add an extra round of revisions to any package to get that finish pitch-perfect.
The Pedigree Handbook: A condensed Brand Style Guide for The Short Stretch clients who want a set of rules to keep their new look on track.
Got something else in mind? Just ask!
Prices vary depending on scope - just drop me a message and we'll work out what you need.
Not sure where to start? Here's a quick guide:
→ If your brand feels off but you're not sure why - start with The Scent Check
→ If you know you need a fresh start but want to keep it focused - The Short Stretch is your move
→ If you're ready to go all in and build something built to last - The Full Stretch is waiting